Description
Historie of F&T
Fribourg & Treyer of 34 Haymarket, London sold snuff and the best quality at that. But, a partnership between a Mr. Fribourg and a Mr. Treyer had never existed. The firm was allegedly started in 1720 by P. Fribourg, although the earliest surviving ledger is dated 1764. It is not clear whether the same P. Fribourg was in control of the shop all those years, or whether more generations had the same initial. According to Evans, the Fribourgs had originally come from Switzerland.
From a tax assessment record of 1767 for the St. Martin in the Field parish, it is certain that a Peter Fribourg was paying taxes for a property in the Haymarket. He retired in 1780 and the shop was taken over by G.A. Treyer who linked the – no doubt well-known and highly esteemed – name of Fribourg to his own.
Gottlieb August Treyer, originally from Germany, had married Martha Evans the same year he took over the snuff shop and was granted naturalisation in 1793. The couple had no children and when they retired in 1803, the daily management was put into the hands of Price Evans, Martha’s brother, during the minority of the three sons of Richard Evans, one of Martha’s other brothers. By 1815, Martha and Gottlieb were both dead and the two nephews George (1786- 1867) and Gottlieb August Treyer (1789-1869) were old enough to manage without their uncle. Later, they were joined by their younger brother Robert Lloyd (±1803-?). This partnership was dissolved in 1858 in favour of the next generation, Gottlieb August Treyer junior (1818-1899), the son of G.A.T. senior, George Arthur Carter (1833-1887), son of George, and Price James Evans (1815-1885), the son of James Evans, a cousin of G.A.T. senior and George. After the death of these three cousins, the firm was then managed by August (1843-1906), son of G.AT. junior, and George (1867-after 1920), the son of G.A.C. Evans. August died in 1906 and the firm became the responsibility of George and August’s son W. Bridgman (1876-after 1920).(4)
Source: G. Evans, The Old Snuff House
